Comments on: Add a “Share on Facebook” button to your marketing e-mails http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/ Social Media, Mobile & Blogs for Small & Mid-size Organizations Tue, 21 Dec 2010 02:17:21 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Jack Graham http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1529 Jack Graham Tue, 21 Dec 2010 02:17:21 +0000 http://jackgraham.net/exmachina/?p=86#comment-1529 Tim, yes, the URL to which it directs could be anything you want. I used a hosted version of an e-mail offer as an example because using Facebook to propagate the e-mail offer itself is of interest to e-mail marketers. But at that point it's not an e-mail offer anymore; it's effectively a landing page. Just substitute whatever page you want to send people to for the hosted e-mail URL. <strong>Two more updates for anyone reading this:</strong> <ol> <li>Since I posted this entry, my company has switched from Cheetahmail to another bulk e-mail provider. So to all who've asked, yes, you can definitely use it on other e-mail platforms.</li> <li>If you use Google Analytics, you can also use their <a href="http://www.google.com/support/analytics/bin/answer.py?hl=en&answer=55578" rel="nofollow">URL Builder</a> to add tracking query strings to the URL for the hosted e-mail. Do this prior to URL encoding the hosted e-mail URL in step 4.</li> </ol> Tim, yes, the URL to which it directs could be anything you want. I used a hosted version of an e-mail offer as an example because using Facebook to propagate the e-mail offer itself is of interest to e-mail marketers. But at that point it’s not an e-mail offer anymore; it’s effectively a landing page. Just substitute whatever page you want to send people to for the hosted e-mail URL.

Two more updates for anyone reading this:

  1. Since I posted this entry, my company has switched from Cheetahmail to another bulk e-mail provider. So to all who’ve asked, yes, you can definitely use it on other e-mail platforms.
  2. If you use Google Analytics, you can also use their URL Builder to add tracking query strings to the URL for the hosted e-mail. Do this prior to URL encoding the hosted e-mail URL in step 4.
]]> By: The Designary http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1528 The Designary Mon, 20 Dec 2010 16:24:05 +0000 http://jackgraham.net/exmachina/?p=86#comment-1528 Exactly what I was looking for. The only thing I still would love to do with this is to be able to manipulate the source url to go directly to a page of my choosing. Is that possible? Exactly what I was looking for. The only thing I still would love to do with this is to be able to manipulate the source url to go directly to a page of my choosing. Is that possible?

]]> By: Jack Graham http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1524 Jack Graham Tue, 12 Oct 2010 16:02:31 +0000 http://jackgraham.net/exmachina/?p=86#comment-1524 It's based on HTML, so it should work regardless of your vendor. The only thing you should watch out for is that some mass e-mail systems will re-write your HTML. Mostly this is done to replace links with tracking redirects, so with most vendors, you shouldn't have a problem. Not knowing what kind of post-processing your vendor does on your HTML, I suggest you try it and ask them for help if you run into trouble. It’s based on HTML, so it should work regardless of your vendor. The only thing you should watch out for is that some mass e-mail systems will re-write your HTML. Mostly this is done to replace links with tracking redirects, so with most vendors, you shouldn’t have a problem. Not knowing what kind of post-processing your vendor does on your HTML, I suggest you try it and ask them for help if you run into trouble.

]]> By: A http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1522 A Sat, 25 Sep 2010 00:10:44 +0000 http://jackgraham.net/exmachina/?p=86#comment-1522 Just to clarify - do these steps only work for cheetahmail clients or should they work with all e-newsletters? I am working with Site CM: http://www.sitecm.com/default.htm Just to clarify – do these steps only work for cheetahmail clients or should they work with all e-newsletters? I am working with Site CM: http://www.sitecm.com/default.htm

]]> By: Jack Graham http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1511 Jack Graham Thu, 26 Nov 2009 13:53:55 +0000 http://jackgraham.net/exmachina/?p=86#comment-1511 Sure. The how-to should work as written for Cheetahmail clients, as I was using Cheetahmail when I wrote it. Where did you run into trouble? Making a share link for Twitter is more complicated; I might devote a post to it at some point. Sure. The how-to should work as written for Cheetahmail clients, as I was using Cheetahmail when I wrote it. Where did you run into trouble?

Making a share link for Twitter is more complicated; I might devote a post to it at some point.

]]> By: shade http://jackgraham.net/exmachina/2009/10/08/add-a-share-on-facebook-button-to-your-marketing-e-mails/comment-page-1/#comment-1510 shade Thu, 26 Nov 2009 10:44:40 +0000 http://jackgraham.net/exmachina/?p=86#comment-1510 Hi, Could you please tell me how to add this 'Share on Facebook' button inside a CheetahMail message? How about a Twitter button also? My HTML coding knowledge is extremely basic by the way. Help would be much appreciated!! Shade Hi,
Could you please tell me how to add this ‘Share on Facebook’ button inside a CheetahMail message? How about a Twitter button also?
My HTML coding knowledge is extremely basic by the way.
Help would be much appreciated!!
Shade

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